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Audience Analysis

Public Speaking: The ACA Open Knowledge Online Guide - Audience Analysis (Adams & DeCaro)

The Significance of Audience Analysis:

Strategically Considering Your Target Populace

Tyrone L. Adams, Ph.D.
[tyadams@louisiana.edu]
D’Aquin Professor of Journalism and Communication
Department of Communication
University of Louisiana, Lafayette
and
Peter A. DeCaro, Ph.D.
[pdecaro@csustan.edu]
Department Chair and
Associate Professor of Communication
Department of Communication
California State University, Stanislaus

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